• Home
  • About Us
  • Categories
    • Prime Advertising News
    • Around the Office
    • prime clients
    • Marketing
    • Print & Web Design
    • Web Design
    • Advertising
    • Maple Grove Community Events
    • In the Community
  • Archives
  • Contact Us
  • Visit Our Website
Prime Advertising + Design
  • Home
  • About Us
  • Categories
    • Prime Advertising News
    • Around the Office
    • prime clients
    • Marketing
    • Print & Web Design
    • Web Design
    • Advertising
    • Maple Grove Community Events
    • In the Community
  • Archives
  • Contact Us
  • Visit Our Website
05 October 2012

Site Construction for Barrier Exteriors

Written by Prime Team
Blogging & Blogs, Branding, Business Cards, Content Management Systems (CMS), Email Marketing Tool, Design & Support, Prime Advertising News, prime clients, Print & Web Design, Web Design anti-smc, barrier exteriors, Content Management Systems (CMS), custom business cards, custom marketing material, Maple Grove, maple grove advertising, maple grove exteriors, maple grove home construction, minnesota web design, Prime Advertising + Design, Print Advertising, search engine optimized website, us web design, web marketing, website development Minnesota, Website Redesign

Barrier Exteriors is a Minnesota based exterior construction company that provides services such as siding, windows, stucco, stone, roofing and exterior design in the Twin Cities and surrounding suburbs.  As a company that provides high-quality, innovative and reliable services, Barrier needed a website that would reflect these attributes.

Barrier came to Prime Advertising with several goals for their new website. First, they wanted to better showcase the four main exterior services: roofing, siding, windows and accessories. Prime achieved this goal by integrating a large photo slideshow into the homepage with high quality photographs of each type of service. Each slide links to a page where customers can learn more about the service of their choice. We also dedicated several areas to showcase remodeling and renovation ideas from finished Barrier projects, using photo galleries to exclusively highlight past exterior projects. Second, they wanted a website that was easily navigable, where customers would not have to “dig around” for information. Prime included three main highlights on the homepage that draw attention to three services that we believe differentiate Barrier from their competitors. A large “Request an Estimate” area on the homepage makes it easier for prospective clients to contact a Barrier Exteriors representative without searching for a specific webpage to submit inquiries. Thirdly, they wanted a warm, classy look and feel that reflected the high quality of work that Barrier Exteriors provides. To accomplish this, Prime’s designers chose a tan background accented with a stone background that is more common in higher-end homes.

Barrier Exteriors was also set up with a WordPress blog and email template through vertical response, which Prime recommended as channels to share projects and industry news within the community, attract a regular audience and establish a larger internet presence. Prime designed the blog and email template with the same warm, clean theme, as extensions of the website.

Since the launch of the new site earlier this year, the number of visitors has more than doubled compared to the same time last year. We are also seeing a higher international presence, specifically from website visitors located in Canada. Barrier Exteriors continues to provide customers with professional, modern, client-centered service and now their new website does the same!

In an effort to create a consistent branding theme, Prime also designed and produced print materials for Barrier Exteriors, including a new brochure for sales and presentations, branded folders and sharp new business cards. To view the new marketing materials, click here.

 Previous Article Which Types of Facebook Posts Get More Likes, Shares and Comments
Next Article   Update: Recent Prime Advertising Websites

Related Posts

  • 2024 logo trends

    5 Powerful 2024 Logo Trends to Elevate Your Brand

    August 28, 2024
  • Tips-For-Crafting-Winning-Website

    Tips for Crafting a Winning Website

    June 21, 2024
  • The Psychology of Color in Branding and Marketing

    August 25, 2023

Leave a Reply

Cancel reply

You must be logged in to post a comment.

Subscribe

Subscribe via RSS

Subscribe via Email

Recent Posts

  • Man studies website analytics on computer.
    Level up Your Website: The Ultimate Analytics Guide November 21, 2024
  • Sponsor-Youth-Hockey-and-‘Breakaway’-from-the-Competition
    Sponsor Youth Hockey and ‘Breakaway’ from the Competition October 24, 2024
  • the power of print for print advertising
    The Power of Print: A Proven Strategy for Hyperlocal Marketing October 14, 2024
  • 2024 logo trends
    5 Powerful 2024 Logo Trends to Elevate Your Brand August 28, 2024

Categories

Archives

Social Media

Prime Advertising

Copyright © Prime Advertising + Design, Inc. All rights reserved.

twitterfooter.png f1.png  f2.png  f4.png  f5.png  f6.png