Who cares more than your mother? This is an expression I often use in conversation. In fact, I said it again just the other day but this time, with Mother’s Day approaching, I caught myself pausing for a moment...
Connect, inspire and engage. These are three great marketing terms, and are most impactful when accomplished together. Over the past several years, the methods of connecting, inspiring and engaging have evolved in dramatic ways. While visual communication is older...
It’s always interesting when ad materials come across my desk, or arrive in my inbox. Some are awesome, some are great, but more than a few are just ok or leave one thinking why spend the money to place...
Content. Content. Content. SEO. SEO. SEO. Do you feel like you’re spending every waking hour creating relevant website content only to find it in the “dark”? Or equivalent, the second page of Google’s search engine results. Although Google’s algorithms...