The city of Osseo is on the forefront of lots of new and exciting things! With a comprehensive plan in place to give Osseo a new face and feel… There is discussion of Commercial and economic development, redevelopment objectives and initiatives, transit systems, park and recreation systems, and so much more! Prime is excited about the opportunity to be apart of Osseo’s new ventures!
The old Osseo logo was designed in 1997, and 11 years later with lots of exciting changes on the way… Osseo needed a new logo! This was such an important project for us at Prime, and exciting for me personally because I grew up close to Osseo and I went to Osseo Junior & Senior High.
It’s so exciting to work on a project that affects the community you live in, and it’s exciting to see the logo I designed popping up everywhere in Osseo! The word discover is in a handwriting font and keeps in very friendly. The city wanted to have the 2 elements that people remember Osseo for – the clock tower with the flower baskets, and the church steeple. The new brand identity for Osseo will be repeatedly communicated, on all printed material including: stationary, signage, newsletter and of course on their new website as well!
As part of their new look Prime has just also finished the NEW “Osseo Outlook!” The look for the new newsletter incorporates the city’s new logo and some bright yellow sun rays shining from behind the city. The light yellow give this a bright, fresh, clean look. While designing the logo I was told the name Osseo means “There is light.” I really wanted the newsletter to have cheerful, positive feel to it, and I think it will be well received! The businesses in Osseo were SO excited about the opportunity to advertise in the newsletter it sold out almost instantly!
Check back to find out the progress on the new website!