{"id":5693,"date":"2016-06-29T21:45:14","date_gmt":"2016-06-29T21:45:14","guid":{"rendered":"http:\/\/www.primeadvertising.com\/blog\/?p=5693"},"modified":"2022-02-02T15:05:45","modified_gmt":"2022-02-02T21:05:45","slug":"headlights-web-design","status":"publish","type":"post","link":"https:\/\/www.primeadvertising.com\/blog\/2016\/06\/headlights-web-design\/","title":{"rendered":"Headlights and Web Design: Is Brighter Always Better?"},"content":{"rendered":"<p><a href=\"http:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights.jpg\"><img loading=\"lazy\" class=\"alignleft  wp-image-5694\" src=\"http:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights-300x300.jpg\" alt=\"Car headlights, web design, Prime Advertising &amp; Design\" width=\"255\" height=\"255\" srcset=\"https:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights-300x300.jpg 300w, https:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights-150x150.jpg 150w, https:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights-1024x1024.jpg 1024w, https:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights.jpg 1200w\" sizes=\"(max-width: 255px) 100vw, 255px\" \/><\/a>Is brighter always better? When it comes to automobile headlights, high-wattage beams are perfect for spotting and avoiding jaywalking deer on pitch-dark county roads. However, military-grade headlights on busy freeways would be distracting, blinding and dangerous.<\/p>\n<p>No one enjoys staring directly into a flashlight. And no driver likes being followed by someone showing off their new LED high beams. They can even make you wish you were&nbsp;missing rear and side view mirrors. When it comes to headlights, there needs to be a balance between brightness and the wellbeing of other motorists.<\/p>\n<p>And when it comes to web design, the same can be said for finding a good medium between fancy bells and whistles and user-friendly functionality. A dazzling combination of User Interface (UI) and User Experience (UX) best practices means cutting-edge interactive content complemented by easy navigation and helpful information.<\/p>\n<p>To&nbsp;strike this balance, it\u2019s important not to lose sight of the forest for the trees\u2013but be sure not to neglect your individual oaks and cedars either. A sharp graphic is less impressive in the company of a spelling error. Compelling content is underwhelming on an outdated webpage. Here are a few UI and UX green lights to keep potential customers cruising through your site:<\/p>\n<ul>\n<li>Use of <a href=\"http:\/\/www.primeadvertising.com\/capabilities\/web-design-development\/responsive-web-design\/\" target=\"_blank\" rel=\"noopener\">Responsive Design<\/a> for Smartphones and Tablets<\/li>\n<li>Active and Engaging Links<\/li>\n<li>High-Resolution, Vibrant Images<\/li>\n<li>Attention to Grammar and Spelling<\/li>\n<li>Fast-Loading Pages<\/li>\n<li>Professional Logo and Design Elements<\/li>\n<li>Strategic Calls to Action<\/li>\n<\/ul>\n<p>Utilizing great UI and UX will prevent promising web surfers from veering off course and into your competitor\u2019s parking lot. While the ideal website varies from industry to industry, the one-two punch of slick web design and stellar content is sure to turn heads and attract attention.<\/p>\n<p>Make sure your website is optimized to drive traffic down a smooth and convenient road, not a winding detour full of potholes.<\/p>\n<p>And above all, never get into the habit of driving with your brights on.<\/p>\n<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div>","protected":false},"excerpt":{"rendered":"<p>Is brighter always better? When it comes to automobile headlights, high-wattage beams are perfect for spotting and avoiding jaywalking deer on pitch-dark county roads. However, military-grade headlights on busy freeways would be distracting, blinding and dangerous. No one enjoys staring directly into a flashlight. And no driver likes being followed by someone showing off their [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[704,9,361,7],"tags":[832,187,1161,831,827,829,830,828,342,24],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Headlights and Web Design: Is Brighter Always Better? - Prime Advertising + Design<\/title>\n<meta name=\"description\" content=\"From responsive design and keyword-driven content to high-resolution images and attractive graphics, great UI &amp; UX web design is user-friendly and vibrant.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.primeadvertising.com\/blog\/2016\/06\/headlights-web-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Headlights and Web Design: Is Brighter Always Better? - Prime Advertising + Design\" \/>\n<meta property=\"og:description\" content=\"From responsive design and keyword-driven content to high-resolution images and attractive graphics, great UI &amp; UX web design is user-friendly and vibrant.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.primeadvertising.com\/blog\/2016\/06\/headlights-web-design\/\" \/>\n<meta property=\"og:site_name\" content=\"Prime Advertising + Design\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PrimeAdvertising\/\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-29T21:45:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-02T21:05:45+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.primeadvertising.com\/blog\/wp-content\/uploads\/2016\/06\/headlights-300x300.jpg\" \/>\n<meta name=\"author\" content=\"Nick Van Heest\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nick Van Heest\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.primeadvertising.com\/blog\/2016\/06\/headlights-web-design\/\",\"url\":\"https:\/\/www.primeadvertising.com\/blog\/2016\/06\/headlights-web-design\/\",\"name\":\"Headlights and Web Design: Is Brighter Always Better? 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