Remember the “paperless world” forecasts of the 1990s? And, that you would no longer receive direct mail literature in your mailbox? Instead, direct mail is thriving…because it works! It\u2019s a measurable, tested and proven business-to-consumer and business-to-business marketing piece.<\/p>\n
With a combination of online marketing and the more targeted direct mail piece, your mailings have a much better chance to get noticed, which in turn, gives you a better chance at more business.<\/p>\n
Data and testing has confirmed that direct mail combined with e-mail marketing works better than e-mail alone. And, contrary to popular belief, young professionals prefer receiving information by mail, rather than electronically.<\/p>\n