One of the first things Prime needed to do for Ackley Business Consulting was to help with a business name and logo design. Because Ackley Business Consulting was a new business, we began by checking into domain names. Once we had purchased www.AckleyBusinessConsulting.com, Prime’s designers were able to start and designed a variety of logo selections for Roger to review. With the logo and business name selected, Prime Advertising designed and printed the Ackley Business Consulting stationary package. A stationary package helps give your business an identity and includes professional design and printing of the key pieces to get your business started: business cards, letterhead, envelope, fax transmittal, Thank You card and Microsoft Word document set to compose business correspondence.

Once the Ackley Business Consulting foundational pieces were completed, Prime’s attention turned to website development. Roger wanted to offer his clients information about his business, while keeping a streamlined look and feel. The new site uses Web 2.0 technology, allowing for a wider design and screen display. Prime also interlinked Ackley’s web pages, helping to create the highest level of search engine optimization. To keep prospective clients updated on Ackley Business Consulting and on relatable news, Prime has incorporated a blog that is designed with the look and feel of the website.

Real-life, action shots are great for any business to have. Using one’s own images helps create credibility and trust to prospective clients. Prime Advertising performed a professional photo shoot, with Roger Ackley performing a live facilitation. With all of the great images taken, it was hard to choose which photos to use!

Ackley Business Consulting is taking off and Roger needed print materials to mail, email and leave behind after meetings. Along with a sharp-looking pocket folder, Ackley Business Consulting has a sturdy brochure. Each piece was carefully planned out to keep the Ackley Business Consulting brand consistent. Now, when Roger speaks and/or meets with business owners, he has all of the marketing materials that needs.

Roger likes to keep his facilitations lively. He is the kind of speaker that will keep your teams attention, giving you the results you desire. Roger is a true expert in the field and we’re all glad he came to Prime Advertising & Design to begin his journey with Ackley Business Consulting.

If you’re in the need of Business Consulting, please visit Ackley Business Consulting, and tell him, Prime sent you!

I’ve worked in the restaurant industry for quite some time and never thought it would land me an opportunity in design.  One slow weekday I was assigned to work at a networking event to tend to an appetizer buffet and supply cocktails to a group of working professionals.  I honestly wasn’t thrilled about it because I wasn’t allowed to have other tables and I knew it wasn’t going to be very profitable.  I made the most of the situation and seeing that it was a networking event started listening in on conversations thinking that maybe something might strike my interest.  I overheard Penny say something about Prime Advertising.  Growing up in Maple Grove, I had researched the company and knew it was a place I was interested in.  I bid my time and finally decided to introduce myself.  I knew I would feel a bit awkward, but really what did I have to lose?  I casually mentioned that I may be a waitress, but I was also a recently graduated fantastic designer.  I inquired about any job openings, internships, or just the opportunity to take a tour of the company.  We swapped information, and though I was proud of myself for saying something, I never expected anything would happen.

So here I am.  Actually, since my internship is coming to a close I suppose I should say “so there I was.”  I started my internship as I expect most people do, like a duck on the water.  On the surface I appeared to be calm and confident, but those feet were turning fast underneath wondering if people would like me, how everything was going to work, if I’d be successful, hoping I wouldn’t have to do any lame “internship” work.  Luckily, my internship has been far from lame.  I technically was part of the web department, but I had the opportunity to taste a little piece of everything. 

I had the opportunity to work on a variety of projects from creating banner ads for the new myprimeguide.com, working on header images for websites, email marketing, and seeing how Prime’s content management system (Element z) worked in the web department.  In print I had a taste of the newsletters and worked with multiple clients in logo development.  I even got to sneak in photography work ranging from taking pictures at the Maple Grove Days parade, staging portfolio images, to a 3 location photo shoot for Galaxy Auto.  Overall, what I liked most about my time at Prime is that I rarely felt like an intern.  I didn’t have all menial tasks; instead I worked with clients and had independence.  For something unexpected, it turned out better than I would have planned.

Let’s see, if I was reading a blog about an unexpected intern, I would probably expect some good cliché or gooey heart-felt advice—the kind that makes you roll your eyes a bit.  So here you go.  Don’t be afraid to ask questions.  Not only is that how I ended up here, but that’s really the whole point of your internship.  You’re not expected to know everything yet.  Think of it as a perk, you’re surrounded by people who have more experience and know the tricks and secrets of the industry, and since you’re the intern their basically expected to let you in on everything.  I also found that in many circumstances whoever was helping me discovered something new or rethought the process of how they were doing things in the first place.  I believe that would be called a win-win situation.  

Here’s a good one to follow; make mistakes.  Everyone knows that information sticks a lot better when something goes wrong than when it works perfectly the first time.  On the same note; be prepared for the unexpected, and run with it, and while you’re at it take any opportunities to show your hidden talents.  My internship had nothing to do with photography, but because I had all my camera equipment with me and offered to take some product shots, I ended up doing random photography projects and two involved photo shoots on my own.

I’m sure I could think of more tidbits of advice, but I’m sure you already know them, and they would be far better served if you went out to seek them on your own.  So for now we’ll just say that I’ve put in my two cents.  In the end, I have learned a wealth of information and gained experience in areas that can’t be taught in school.  I’m very grateful to everyone at Prime who has helped me along the way and sparked the energy to help my career along.  I have truly enjoyed working with the staff and hope to keep connected with Prime in the future.  I am very thankful for the opportunity and glad that someone gave me the chance to start collecting my piece of “real-world” experience.

AWC hired Prime Advertising & Design to streamline their marketing, making it more effective, which included an updated logo, website redesign, blog, e-mail marketing and creating new print ads for the Official Community Resource & Residents’ Guides and City Newsletters.

Prime started with the logo redesign, once that was complete, Prime’s attention turned to their website. AWC offer a wealth of educational information and their previous website navigation was difficult to follow and did not reflect their unique facility that sets Animal Wellness Center apart from other pet hospitals.

Creating a beautiful design and building the website on the Element Z Content  Management System was essential, allowing for easy updates to the website, blog and their email marketing program. AWC needed the ability to keep their clients informed on events, news topics and specials that change regularly. Prime also streamlined AWC’s client communication by programming the blog to feed directly into their website and Facebook page, allowing for one update to reach people in multiple ways!

By making the process of client communication significantly easier and more streamlined, AWC can focus their attention on what they do best, offering advanced veterinary care with a personal touch!

In order to secure a better position in the marketplace, Prime assisted in the renaming of Builder’s Carpet to FocalPoint – Flooring, Cabinets, and Design to better communicate what they do and let the public know that they are not just for commercial builders, but they have 3  retail locations that are open to the public. They are a lot more than just a carpet store!  In addition to the new name, we designed a new logo to visually attract more customers.

The updated logo led the way to the new branding that we created for FocalPoint which included: new stationary & business cards, signage & vehicle graphics.  We also developed a comprehensive marketing plan to include digital indoor advertising within the Hennepin County markets, advertisements and coupons within Prime’s Official Community Resource & Residents’ Guides, city newsletters and specialty publications.

After creating print materials, Prime designed & developed a new website utilizing our Element Z Content Management System. They also utilized our copywriting services to help them create a consistent voice throughout the site. In addition, Prime designed & developed an E-mail template and blog which will allow them the ability to get in front of their customers regularly with news, updates, promotions and specials.

Prime was able to be the one-stop shop that FocalPoint needed to take their business to the next level. Contact us today to see how Prime can help grow your business!

The first step was a change to the design of the SCC logo. It was important that they had both an icon with their logo and their business name so people would be sure to know who they were. We also changed their business items including business cards and print materials.

The largest “remodel” came with their website design. We wanted to create a clean, streamlined design that would be very easy to navigate for visitors as well as very visually appealing. Showcasing the beautiful work that SCC does was very important and so we added multiple photo galleries to the site as well as some video testimonials.

With the redesigned website, it was very important for SCC to get in touch with and stay connected to their existing and future clients. Adding a blog helps create a “conversation” between the SCC staff and their clients, offering helpful tips, trends in home remodeling and establishing themselves as an expert in their industry. An E-mail template and Vertical Response account allows SCC to send e-mail blasts to their client base with special offers directly to their inbox.

Let Prime help you “remodel” your business and let SCC Kitchen Bath Home help redesign your world!

Mega Homes

In addition to the website, Mega Homes added a blog and newsletter feature to its website to be in continuous contact with existing home owners and potential new clients. Recently, the company has taken to social networking and have added pages on Twitter, Facebook and LinkedIn .

Prime Advertising was able to help create a unified look between their website, blog, e-newsletter and Twitter page. By creating a consistent look and feel, Mega Homes can make a Mega Impression for their name and brand.

Contact Prime Advertising & Design today to see how we can help your business enter the social media scene!

Old Mega Homes Website 

New Mega Homes Website

Not only was Prime able to add warmth and a more visually appealing appearance to their new site, but we added incredible functionality and improved on-line visibility. By putting Mega Homes onto a Content Management System , they have the ability to update their site, on their own, to keep the users informed and up-to-date. They can keep their Open House information updated and current, showcase their model homes available for sale, and also provide the website guests all of the necessary information about the Dayton/Maple Grove neighborhoods they build in, including school district information, virtual tours and a neighborhood slideshow.

The client’s improved functionality was also complemented by SEO URL’s that improved their Search Engine Optimization, a Customized E-letter template for e-mail marketing, and a blog. Now that you can see what Prime did for Mega Homes, see what Mega Homes can do for you!