Office Max has made splash with their Elf Yourself viral campaign for the 2007 Holiday season (an encore performance).  I think I have received 7 or 8 different emails from this site now with everything from my wife and I dancing to co-workers.  Office Max created a very simple to use flash interface for uploading […]

Posted on December 13th, 2007 by Aaron
Filed under: marketing, email marketing, internet | 4 Comments »

Prime is a partner with Vertical Response for custom email newsletter campaigns.  As a dedicated provider of email newsletter and marketing services, Vertical Response rolls out new features to continue to add value to their service.  You can view the list of enhancements here on the VR website, but I’m listing them below as well.Interactive […]

Posted on July 24th, 2007 by Aaron
Filed under: email marketing, small business, design | No Comments »

I had the privilege of getting older this past weekend, turning 33 on Cinco De Mayo.  Part of anyone’s birthday, no matter how old you are, is getting presents … and some come by email marketing.  My email inbox starting seeing "Happy Birthday!" offers at the end of April right up until the day of […]

Posted on May 8th, 2007 by Aaron
Filed under: marketing, email marketing | 4 Comments »

As a web director serving hundreds of businesses and organizations online, I’m always on the lookout for tools that can educate my clients, build value in the marketing strategies we preach and bring their marketing knowledge up a notch.I read How to Win Sales & Influence Spiders by Catherine Seda, her second book regarding Internet […]

Posted on March 30th, 2007 by Aaron
Filed under: marketing, seo, email marketing, resources | 1 Comment »

I thought I would give you a quick glance of how sending out an email newsletter to your potential and current client base can increase your web traffic, not just for one day but overall.  Marketing is all about multiple tools working together to tell your story, communicate your offering and allowing your customer to […]

Posted on February 22nd, 2007 by Aaron
Filed under: email marketing | 1 Comment »

Did you buy your e-letter or email marketing service a valentine today?  Probably not, but it’s easy to see why many organizations and businesses love this tool.  Email is a staple of communication and has an incredible reach for an affordable cost.  If it didn’t have so many great features and qualities, SPAM would not […]

Posted on February 14th, 2007 by Aaron
Filed under: marketing, email marketing | No Comments »